Friday, 1 November 2013

Stardom

Stars as constructions


Even though stars in the media are said to be 'normal people' their whole image is created to make them different to other people out there. It is done by what they wear, what they say and how they act. It is easier for stars of the music industry to create a USP for themselves rather than film stars who have to change for different roles.

For example Lady Gaga, she wear weird clothes and that's why people remember her, because she is weird.

All these outfits that she is wearing in these pictures are worn to shock people. I remember when she wore the meat dress and people were all talking about it the next day. It is used as a promotional method.


 
 
 
 
 

Ideology and culture


Stars use their position to influence people to spread their beliefs. They mainly do this through social networking and expect their fans to help them spread the word of their beliefs. For example,Simon Cowell posts a lot of tweets/pictures of his love for animals and tries to get his fans to help him stop cruelty etc.
 


 


Industry and audience

The main use of stars is to make money for the industry from their fans, the audience. The stars are made so that the audience will like them so that their companies can make money out of them. The industry does this by constantly making fresh faces come into the industry from all different types of genres so that all types of people can like it, from teenagers to the older generation.



For example, 'The Vamps' are a young boy band who typically try to aim for the same target audience as 'One Direction'. They do this by;

Wearing fashionable clothes
Being attractive



 

 

Character And Personality

Due to magazines and paparazzi, many people always compare themselves to the celebrites that they see featured on the front page of magzines. However, many stars (especially film stars) are seen through the characters that they play and people believe them to be like that.

However, music stars are based upon a few pieces of text which is always reread. Therefore a lot of music stars get 'Second Album Syndrome' which is when they fail to keep up their persona for a long amount of time and don't need to release a second album due to the first one being a success.

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